Ecommerce Website Design in Edmonton, Built on WooCommerce
Sell online without handing a cut of every sale to a platform
If you’re ready to sell online, the default answer for most people is Shopify, mostly because it’s the name everyone’s heard of. It’s not the only option, and for a lot of businesses, it’s not the best one either. We build custom online stores on WordPress and WooCommerce, which means you own your store outright, no monthly platform fees, no per-transaction cut, and full control over your code and data. Whether you’re launching your first store or replacing a platform that’s costing you more than it should, we’ll help you figure out what actually fits your business.
Why the Platform You Choose Matters More Than the Design
The platform you build on shapes your costs for as long as you run the store, not just at launch. Monthly subscription fees and per-transaction cuts on platforms like Shopify quietly add up, and they scale with your sales, so the more successful you are, the more you pay just to keep operating. Businesses that pick a platform without understanding this often realize years in that they’ve paid far more in fees than a custom build would have cost upfront.
We build stores specifically on WordPress and WooCommerce, an open-source platform with no licensing fees and no cut of your sales. That means your investment is mostly upfront, in the build itself, rather than an ongoing tax on every transaction you process.
Every store is different, some need a simple product catalog and checkout, others need inventory syncing, subscriptions, or custom integrations. We scope the build around what your business actually needs, not a fixed package that includes features you’ll never use.
A Store You Actually Own, Not One You Rent
With WooCommerce, your store, your data, and your code belong to you. If you ever want to switch developers, change hosting, or make changes yourself, nothing is locked behind a platform’s proprietary system. That ownership becomes more valuable every year your store operates and grows.
Own Your Store Outright
No monthly platform fees, no per-transaction cut. Your investment goes into building a store you fully own, not renting access to one that takes a percentage of every sale you make.
Built to Actually Sell
A clean design means little if the checkout is confusing or slow. We build product pages, carts, and checkout flows specifically designed to move visitors toward completing a purchase.
Grows With Your Business
Add products, integrations, or new functionality as you grow, without hitting a platform ceiling or needing a costly rebuild once you outgrow a closed system.
Choosing the Right Platform Before Any Design Work Begins
Shopify and WooCommerce solve the same problem in very different ways. Shopify is a closed platform with monthly fees and transaction costs, but it’s simple to get started with. WooCommerce runs on WordPress, has no licensing fees, and gives you complete ownership of your code and data, but it benefits from a developer who knows the platform well. We’ll walk you through the real tradeoffs for your specific business, honestly, before recommending a direction.
Building a Store Structured to Convert Visitors Into Customers
Behind every product page, cart, and checkout is a chain of decisions that affect whether a visitor actually completes a purchase. We structure your product catalog, categories, and checkout flow around how customers actually shop, and set up secure payment gateways, shipping rules, and tax settings correctly from the start, so you’re not troubleshooting checkout issues after launch.
Supporting Your Store as It Grows Past Launch
Launch is the starting point, not the finish line. As your product catalog grows or you add new features, your store needs ongoing attention to keep running smoothly. Once your store is live, many clients move into our WooCommerce Support service for ongoing stability, or come back to us for feature expansion as their business evolves.
The SelexWeb Advantage
Building a store that actually sells touches more than design. We take a holistic look across all the areas that determine whether it succeeds, so nothing gets missed because it fell outside a narrower scope.
Platform Strategy
An honest recommendation on WooCommerce versus alternatives like Shopify, based on your business, not a default answer.
Store Design & Conversion
Product pages, cart, and checkout built around how customers actually shop, not just how the store looks.
Technical Setup & Payments
Payment gateways, shipping rules, and tax settings configured correctly from the start, so checkout works the way it should from day one.
SEO Foundations
Product and category pages structured to be found in search, not just built to look good once a customer arrives.
Ongoing Support & Growth
A clear path into WooCommerce Support once you're live, so your store stays stable and reliable as it grows.
This is the advantage of working with one team across all of it. Reach out and we’ll walk through what your store actually needs and what building it would involve.
See What Our Clients Have to Say About Us
We’re proud to partner with Edmonton businesses on stores that actually drive sales, not just look good. Here’s what they have to say about working with us.
Edmonton's WooCommerce Ecommerce Specialists
Why Choose SelexWeb
We build exclusively on WordPress and WooCommerce, so we’re specialists in one platform instead of generalists spread across five, which means we actually know its quirks, its strengths, and how to avoid the mistakes that show up in a poorly built store months after launch. We treat this the same way we treat all our work: transparent, hourly, and educational, so you always know what we’re building, why it matters, and what it costs. Whether you’re launching your first store or replacing a platform that’s outgrown your budget, we’ll give you an honest recommendation before we ever ask you to spend on the build itself.
Local & Accessible
We're based right here in Edmonton and available for a direct conversation, not a support ticket routed through a call centre.
Experience & Depth
Our ecommerce work is built on a decade of full-stack development and hands-on WooCommerce experience, not a theme installed and called a store.
Quality & Long Term Thinking
We build stores meant to scale with your business, not ones that need a costly rebuild the moment you outgrow a closed platform.
Transparent Communication
You'll know exactly what's being built, why, and what it costs, before any work begins.
Flexible Engagement
Start with a platform and scope consultation or move straight into the build. There's no rigid package forcing you to buy features you don't need.
Together, these are the reasons Edmonton businesses trust SelexWeb to build a store they actually own, instead of renting one from a platform that takes a cut of every sale.
Serving Edmonton & Surrounding Communities
Ecommerce Stores Built Across the Region
Whether your business is based in Edmonton or a nearby community, selling online means competing for customers who have plenty of other options a click away. We build WooCommerce stores for businesses across the Edmonton region, structured to convert local and broader customers alike.
Edmonton
As our home base, we understand the local retail and service landscape well enough to know what an Edmonton store actually needs to compete online.
St. Albert
We help St. Albert businesses launch stores built to own outright, without the recurring fees of a closed platform.
Sherwood Park
For Sherwood Park businesses expanding online, a WooCommerce store gives you room to grow without hitting a platform ceiling.
Leduc
Leduc businesses serving the wider capital region get the same careful approach to platform choice and store structure.
If your business serves the greater Edmonton region, reach out and we’ll walk through what your online store actually needs.
Ready to Build a Store You Actually Own?
Contact us today!
Request Your Ecommerce Store Consultation
Tell us a bit about what you’re looking to sell, and we’ll walk through whether WooCommerce is the right fit and what building your store would involve.
How Our Website Redesign Process Works
A Structured Approach to Building Your Store
We don’t start building until we know what your store actually needs to do. Every project starts with a clear platform and scope decision, followed by structured design and development, then a careful launch and handoff into ongoing support.
Here is a high-level overview of our process:
1. Platform & Scope Consultation
We review what you're selling, how many products, and what features you need, then give you an honest recommendation on WooCommerce versus alternatives before any design work begins.
2. Design & Development
We build your product catalog, cart, and checkout structured to convert, and configure payment gateways, shipping, and tax settings correctly from the start.
3. Testing, Launch & Support
We test the full purchase flow before going live, then support your transition into ongoing WooCommerce Support as your store grows.
Ready to get started? Book a free 15-minute chat and we will figure out which approach fits your business.
Ecommerce Website Design FAQ - Edmonton
Common Questions About Our Ecommerce Website Design Service
Here are the questions Edmonton business owners ask most often before building an online store with us.
WooCommerce has no monthly licensing fees and no per-transaction cut, so your investment goes into the build itself rather than an ongoing tax on every sale. It also gives you full ownership of your code and data, running on WordPress rather than a closed, proprietary platform. Shopify can be a reasonable choice for some businesses, and we'll tell you honestly if that's the case for yours, but WooCommerce is the stronger long-term choice for most.
Yes. We assess your existing products, orders, and customer data, then plan a migration that moves everything over accurately without disrupting your ability to keep taking orders during the switch.
We work on the same transparent, hourly model as our other services, at $120/hour with no rigid contracts. Cost depends mainly on your product catalog size and what features you need, and we'll give you a clear scope and cost estimate after a platform and scope consultation, before any work begins.
It depends on the scope. A straightforward store with a modest product catalog typically takes less time than one with complex inventory, subscriptions, or custom integrations. We'll give you a realistic timeline once we understand what your store needs to do.
That falls under our WooCommerce Support service rather than this one, since it's a different kind of work, stabilizing what exists rather than building new. We're happy to point you in the right direction, and the same team handles both.
Yes. Once your store is live, most clients move into our WooCommerce Support service for ongoing stability, or come back to us directly for feature expansion as the business grows. Either way, you're not left on your own after launch.
Not necessarily. WooCommerce scales down just as well as it scales up, a store with five products doesn't cost the same to build as one with five hundred. We'll scope the build around your actual catalog size, so you're not paying for complexity you don't need.
Yes. We can connect your store to accounting platforms so sales, taxes, and payouts flow through without manual entry on your end. If you're already using a specific tool for bookkeeping, we'll build the integration around what you have rather than asking you to switch.
Yes. WooCommerce supports multiple currencies, international shipping rules, and region-specific tax settings. We'll set this up based on where your customers actually are, whether that's just Canada or further afield.
In most cases, yes. If you sell in person as well as online, we can set up inventory syncing so stock levels stay accurate across both, reducing the risk of overselling a product that's already sold out in-store.